MAPS Intelligence

Notes

A second brain, inside the project.

Atomic notes, in the style of the Zettelkasten: one thesis, a few lines, the source. MAPS draws them from the research and from what you read; you add your own, link them into themes, and think them through.

The example is a menswear tailoring brand: the names of the brand and its competitors have been changed.

The canvas Notes page: notes on competitors and consumers, colored by type of evidence
Where they come from

From the research,
automatically.

“Import Notes” takes the Monitor modules you choose — market, competitors, consumers, channels, communication, prices, innovation, social listening, the Focus modules — and distills them into atomic notes, one group per module.

If you regenerate a module, its notes update without duplicates; the ones you wrote or imported yourself stay where they are.

Generate Notes: the Monitor modules to draw notes from, the optional section title, Generate Notes
From what you read

One useful sentence,
and it becomes a note.

Notes don’t only come from the research.

Create Note

You select some text on a MAPS page and choose “Create Note” from the Text actions: it gets distilled and lands on the canvas.

Convert to Notes

You select cards, sections or images on the canvas: MAPS distills them into notes, reading the text in the images too.

From the chat

An answer from the RAG Chat, or part of one, becomes a note in one click.

Write note

Your own: a thesis, the body in a few sentences, and the type — opinion, analysis or mixed.

The Note System menu: Import Notes, Constellation, Automatic MOCs, Go to, Explore, Write note
The Note System menu: Import Notes, Constellation, Automatic MOCs, Go to, Explore, Write note
Write note: thesis, body and type
Write note: thesis, body and type
What a note is

A thesis,
not a jotting.

Every note has a title that asserts something, a body of a few sentences and its source. The color tells you what kind of evidence it comes from: a panel or internal data, an analysis, an opinion.

When MAPS draws several notes at once, it also proposes the links between them. The notes end up on the Notes page, grouped by origin.

Notes distilled from a canvas selection: each one a thesis, a few lines and the source
Constellation

The ideas,
and how they hold together.

The constellation puts the notes on a map: each star is a note, the color shows the type of evidence, the size how many connections it has. Hover over a star and its links light up.

One click opens the full note, with its source, and “Go to note.” You can build it on all the notes or only on the ones you’ve selected.

The constellation of a group of notes on cultural tensions: the stars, the links and the evidence-type legend
MOC

Themes,
without the effort.

MOCs — the Zettelkasten’s maps of content — group notes into themes: MAPS finds them on its own, or names the theme of the notes you’ve chosen. Each theme is a hub with its notes around it.

From the hub, “Explore the connections” shows the theme’s notes and their neighbors: the bridges between one theme and another.

A MOC: the theme “Digital strategies in men’s formalwear” at the center and its notes around it
Explore

A question,
a lens on the notes.

Choose the territory — all notes, the selection, the AI’s, yours, the imported ones — and MAPS proposes the emergent directions; or write your own question. The result is a lens: synthesis, evidence, tensions, gaps, from the most relevant notes, on the AI Explorations page.

Explore: the territory, the emergent directions proposed by the notes, your question
Explore: the territory, the emergent directions proposed by the notes, your question
A lens on the AI Explorations page: synthesis, evidence, tensions and gaps
A lens on the AI Explorations page: synthesis, evidence, tensions and gaps

Notes become part of the project’s memory: in the chat, turn on the canvas among the sources and you can even ask the notes alone.

Research, turned into ideas.
Linked to each other.